E-commerce Email Marketing Guide 2026: Complete GetResponse Tutorial for Online Stores
Email marketing stands out as one of the most cost-efficient user retention tools for DTC websites. Ads draw external traffic, while email lists convert fleeting traffic into long-term valuable assets. Taking GetResponse as a practical example, this article walks you through building a complete email marketing system for DTC websites from scratch, covering initial account setup to automated workflow configuration. The tutorial is tailored for Shopify and WooCommerce merchants who haven’t established their email marketing system yet.